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TAILORED TEAMS WITH TARGETED SUCCESS
Pugnacious has a passion for personalized partnerships. We curate a unique blend of visionary designers, astute copywriters, social media experts, and marketing strategic thinkers — all handpicked to focus on your brand. You get a full marketing team behind you at a fraction of the “big agency” cost.

Corinn Crippin
SOCIAL MEDIA CONTENT CREATOR
Corinn "The First Lady" Crippin, a social media content creator for Pugnacious, graduated from the University of Illinois Urbana-Champaign in Communications. Corinn excels in brand strategy and innovative digital campaigns, thriving in the digital landscape.
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Abbey Dudek
DESIGN GURU & PR SPECIALIST
Abbey "Abs" Dudek was born to be creative. With over two decades of experience, she’s honed her craft across industries, spending much of her career bringing innovation to the public safety niche. Her talents span from graphic design to writing, making her a true jack of all trades in Public Relations. A former Illinois gal turned Texan, Abbey is a proud Rotary and PRSA member.
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Karen Kerr
EVENTS & PR SPECIALIST
Karen “KK" Kerr is the life of the party—and the mastermind behind making sure everyone knows about it! From her grassroots marketing days to eight years serving in The White House for the President and First Lady, this PR and event-planning powerhouse is in constant demand. With decades of experience and her signature warmth, Karen has a knack for making even the most high-stakes moments feel effortless. A die-hard queso connoisseur who firmly believes everything can be dressed up with a glass of bubbly, Karen may not always hit the right notes in karaoke, but she’s in perfect harmony with everyone she meets.
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Crystal Cardwell
CMO I CO-FOUNDER
Crystal "Panama" Cardwell, the CMO and Co-Founder, is not only a mother, mentor, and Mayor but also a proficient figure in media, marketing, and sales. As a recipient of the 40 under 40 award and a native of Panama City, she leads with strong Christian family principles. Keep an eye out for her skills on the pool table and her fondness for crawfish.
MEET
THE
TEAM

MEET
THE
TEAM



Crystal Cardwell
CMO I CO-FOUNDER
Serene Fletcher
CEO I CO-FOUNDER
Crystal "Panama" Cardwell, CEO and Co-Founder, is a mother, mentor, and mayor who excels in media, marketing, and sales. A Panama City native, she leads with small-town roots, family values, and a knack for pool and crawfish.
Serene "Bones" Fletcher, CEO and Co-Founder of Pugnacious, is a West Texas powerhouse and mother of three, known for her media and government affairs expertise, winning accolades like Top Forty Under Forty and Twenty Women to Watch in CEO magazine.


What Sets Us Apart
Women-owned and HUB-certified, pugnacious is a boutique experiential marketing agency that revolutionizes brand elevation through a strategic grassroots method, and a 360-approach to your marketing plan.
With a background in the media industry, our team's core talents include branding and digital marketing, experiential events, marketing strategy, government relations, and strategic partnerships.





THE ELITE ENSEMBLE
Forget the “one-stop-shop” cliché. We're the elite operatives in marketing, digital, and events, carving out a niche where expertise meets execution that elevates your brand. With Pugnacious, you skip the middleman and get straight to the core of creativity and results that matter.